RAWAN AND SUZAN AL SADI

These Jordan twin sisters founded Rozan Designs in 2014, in Dubai. Rozan Designs is a high-end modest-fashion online store. The brand is special for it provides solutions to problems associated with living in the GCC. No need to worry about heat, long working hours and sandy/windy days while wearing Rozan, as light, non-transparent and somehow anti-wrinkling fabrics were used in the manufacturing of its items.

Both wearing a hijab, they wanted to find clothes that would work with it and still be fashionable, that’s when the idea of launching their own brand started. However, their mother was against it and emphasized the importance of having a diploma. Thanks to their excellent high school scores, Rawan and Suzan managed to enroll in the American University in Dubai (AUD) on H.H. Sheikh Mohamed Bin Rashid Scholarship. The twins graduated with honors in May 2014, with Bachelor Degrees in Business Administration, majoring in Finance. They later found that having an academic career was their force to start their own business. They say: “This was one thing that differentiates us. There are many talented girls, but they have no academic background to help them run a business”.

Rozan was featured in several magazines; like Ahlan Arabia, Emirates Women, SME Advisor, Alfujaira and Noon Alneswa. They were guests in a number of televised interviews on channels like MBC, Al Aan TV and Rotana Khalijia. They have also received “Tomorrow’s Entrepreneurs” Award for Rozan Designs, in the Stars of Business Awards Gala in November, 2014. (Biggest event for SMEs in the Middle East) and Won the second place in “Hadafi” competition for Women Entrepreneurs in Feb, 2015.

Since then they were guest speakers in a large number of forums and conferences including the Harvard Project for Asian and International Relations.

 

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